“First say to yourself, what manner of man you want to be; when you have settled this, act upon it in all you do.”  How to Live with Purpose According to Stoic Philosophy by Via Stoica.

“First say to yourself, what manner of man you want to be; when you have settled this, act upon it in all you do.”

Epictetus, The Discourses, Book 3, Chapter 23.1

What does it mean to live with purpose? Not in the vague, Instagram-inspirational sense, but truly, intentionally, with a North Star guiding every action?

Epictetus didn’t mince words. His advice was simple, yet transformative: decide who you want to be, then live like it. That’s it; no detours, contradictions, or waiting for permission.

Clarity Before Action

Too many of us rush into action without asking the most important question first: Who do I want to be? That’s the Stoic blueprint. Living with purpose isn’t about rigid goals or lofty achievements. It’s about aligning your daily behavior with your deeper values.

Before you start chasing productivity hacks or lifestyle upgrades, take a moment to reflect. What kind of person do you admire? What virtues do you want to embody? Courage? Compassion? Discipline? Then, and only then, start acting like that person, immediately, in small ways.

This is the Stoic model of identity-based living. It’s not about external accomplishments, but inner alignment. As Marcus Aurelius put it: 

“To stop talking about what the good man is like, and just be one.”

Marcus Aurelius, Meditations, Book 10.16

How to Live with Purpose, Practically

Here are three simple ways to apply this:

  1. Morning identity check — Each morning, ask: What kind of person do I want to be today? Anchor yourself in that identity before the chaos of the day begins.
  2. Virtue journal — Reflect each evening: Did my actions reflect who I want to be? Write down one win and one area to improve.
  3. Choice filtering — When facing a decision, pause and ask: Is this aligned with the kind of person I’m becoming? If not, reconsider.

Living with purpose doesn’t mean having all the answers. It means asking the right questions and being bold enough to live the answers day by day.

Watch our episode on this quote here:


🔗 Want to explore more Stoic strategies? Book a free consultation with one of our Stoic Coaches or read more on the Epictetus Quotes page. You can also listen to the Via Stoica podcast on Spotify or Apple Podcasts or watch it on YouTube.


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